/about
Two software engineers. One ongoing partnership.
We offer something neither DIY builders nor one-off freelancers do: someone who builds your website around your business and actually sticks around.
Our mission
Others give 100. We give 110.
Off-the-shelf tools are fast to set up but generic by design, and they put the work back on you. Freelancers build something and disappear. We sit in the gap between them: we build what your business needs and we keep it running.
No login to remember. No tutorial to watch. No wondering if you've broken something. It's closer to having a technical team on retainer, one that knows your business, your customers, and exactly how you want things to look.
Our background
We've built real products for real businesses.
Before plus10digital, we spent years as software engineers across some demanding industries. We know what it takes to build something that actually works under pressure, and we bring that standard to every project we take on.
Ecommerce
Consumer-facing stores where performance and conversion actually mattered, not just how things looked.
Fintech
Environments where performance, security, and trust aren't optional. They're the product.
AI startups
Products built to keep up with a roadmap that changed every two weeks. Shipping fast without cutting corners.
Family businesses
Taking businesses with real personality and translating them into something online that feels genuinely like them.
Consulting
Years of consulting trained us to ask questions before writing code. That habit never left.
The team
Lean by design
Brian
Co-founder
Brian studied biomedical science before switching to software engineering, and has worked across consultancy and ecommerce since.
For him, the partner relationship matters as much as the code.
Jasmine
Co-founder
Growing up in a family business, Jasmine was building websites for them before it was a career.
She has since worked at startups across smart cities, fintech, and AI, and knows how much a website can matter to the people running the business.
Our process
How we work
Discovery
We start by asking the right questions. Your business, your customers, what you actually need from this.
Design
No template packs. We design to your colours, your tone, your business. Mobile-first, fast-loading, genuinely yours.
Build
This is where the designs come to life. We handle the code, the hosting setup, and everything in between.
Launch
Your site launches and the relationship continues. We stay on as your technical partner, so day one is a start, not a handover.
Ongoing
New feature? Done. Content update? Done. Something broke? On it. You run your business, we keep your online presence running behind it.
Let's build something
Whatever you're building, we'll pour the extra 10% into it. Tell us where to start.